The following are MoJo case studies that we’ve worked on, which have helped us really understand the practical, day-to-day experience of a MoJo. Basically, here is where we learned everything we’ve shared with you in this manual so far:
This was a series for Hindustan Times and was completely shot on mobile phones. It was initially exclusive to Facebook. The series garnered over 3 million views in eight episodes. In the narrow lanes of Old Delhi, we realised that people were much more comfortable talking to someone with a mobile phone than someone with a DSLR. The phone was also convenient to carry through the lanes, most of the times without a tripod too. We used various iPhones, a beast grip and Samson Mic.
Tried and Tasted was the longest and the most successful running food series by Hindustan Times. It was completely shot on an iPhone. We were able to get access to the narrowest lanes serving food with a busy crowd or a five star restaurant with utmost ease with a mobile phone in hand. In its early days, the series was shot entirely on DSLR, but when we decided to switch it to a mobile series, views spiked. We used an iPhone 6s with a Samson Mic to shoot every episode.
As soon as the news of the Gurmeet Ram Rahim started making headlines in India, our M0JO team at Hindustan Times with the support of the mobile phone footage provided from the Punjab bureau were able to get the video out faster than other publications just by using Quik. We put together the script from information we were getting from our reporters, rather than rushing to report the claims going around on social media.
We travelled to Dholpur, Gwalior and Jaipur to cover the state elections in Rajasthan and Madhya Pradesh with just our MoJo kit that comprised of a tripod, an iPhone, two lights and a mic. Traveling on trains and buses, and running from one interview to the next, we found it much easier to carry our MoJo gear than if we had been lugging around DSLR gear. This helped keep us nimble and fast as we reported to understand the various dynamics of the state elections.
It was a series of conversations with politicians, journalists and voters captured in 360, drone and phone by Mobile Journalist Sanshey Biswas for Hindustan Times.
This video was shot in Old Delhi with just an iPhone at 1 am in the morning by a single mobile journalist. After that a P2C was also shot on the mobile phone. Here, the timing of the video was of utmost importance leading to its success. Pegged on the Independence Day of India, it was titled, “My name is Urdu and I am not a Pakistani”. It automatically got people to react and today it has 2.6 million views and growing.
More than anything else, the timing of the video made it cross 1 million mark on YouTube. Adding to that was the SEO as well as an emotive thumbnail that made people watch the video. We were the first to get the video out as soon as the cricket match got over. That’s why using Quik has been a conscious decision which has paid off in making sure our cricket videos are consistently viral since it’s the first to get out with a script. If the footage isn’t available, we use whatever is available on the official social media channels. We never forget to credit them.
You can really capture the grandeur of elephants through 360, and get a sense of their daily life. But be careful they don’t trample your 360 camera.